- The Luna Band has been announced at CES 2026
- It’s a screenless wearable that focuses on actionable health data
- It doesn’t need a subscription and is heavy on voice-activated features
The Whoop band is an interesting concept: a screenless fitness wearable that gives you all the insights you need without the battery drain of a display. But as we found out when we reviewed the Whoop MG, these devices come with an extortionate subscription requirement that you have to keep paying just to use the device.
At CES 2026, a Whoop rival has emerged that might be able to do away with that burdensome cost. It takes the form of the Luna Band, which comes from the same company that makes the Luna Ring. It’s available without any subscription whatsoever, but the catch is that pricing and availability details aren’t yet available.
Like Whoop’s products, the Luna Band lacks a display, instead taking the form of an empty frame (which conceals sensors and a battery) mounted onto a strap. But with no screen to serve up your health metrics and insights, how are you meant to use the device?
According to Luna, the Band specializes in “real-time, voice-led health guidance.” The idea is you can log your meals, mood and emotions by speaking to the device, and request help and guidance relating to your health too. This is apparently done using Siri-based interactions in iOS, although we don’t yet know how (or if) it’ll work with Android.
Luna says the Band also comes with “research-grade” sensors that are able to pick up changes in your circadian rhythm, signals of emotional stress, micro-recovery patterns, and more. Luna believes its sensors are strong enough to notice changes that other wearables might miss.
This all runs on Luna’s own LifeOS operating system, which can detect thousands of physiological data points every minute, Luna claims. Health data is then synced to your phone, where it can be viewed and digested.
What’s the catch?
The key selling points of the Luna Band – its voice-activation and its lack of a subscription – could be attractive to people tired of the current state of screenless wearables.
With the price of a Whoop band hitting as much as $359 / £349 / AU$629 per year for the Whoop MG, getting a comparable device with no ongoing subscription – and no risk of ending up with a useless device if you stop paying – could be enough to convince many people to switch.
Of course, that all depends on how much the Luna Band costs when it’s released. We don’t know anything about pricing or launch date just yet, and those details are going to be key to its success. If Luna gets them right, Whoop could have a serious competitor on its hands.
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